Take the lead in digital transformation
In a world that is increasingly data-driven, innovation has accelerated and competition has toughened. Therefore, the needs for senior managers and executives to innovate, update and be one step ahead of the rest are enormous. And when it comes to novel technologies such as Internet of Things, data analytics, and blockchain, leading digital transformation requires not only an understanding of technologies driving the change, but also the ability to lead the organizational transformation. A robust business model that leverages the technology is thus the key to digital transformation and sustained value creation.
Through a six-month period and three weeks of in-class modules, the executive certificate program Leading Digital Transformation (LDT) has been tailored to the needs of the business leaders and decision makers in the digital age. It aims to provide them with a framework to analyze and develop an innovative blueprint for their companies to embrace the wave of digital transformation. Case studies, industry visits and interviews with business leaders who implementing digital transformation are keys elements of the curriculum. Hands-on workshops are also a staple of the program, such as a business modeling workshop at the headquarters of BMW with a team of their experts.
|Pascal Ruhland, Batch 2019
Head of Divisional Controlling Corporate Clients and Managing Director at Commerzbank AG
„The program translates knowledge and skills in order to easily manage digital transformation as a manager. The high skilled as well as experienced cohort is especially noteworthy as it provides the biggest value in terms of how other companies in different industries tackle today’s challenges. If you seek inspiration on how to push your digital transformation to the next level, I can definitely recommend the program!“
The Leading Digital Transformation course sessions have been carefully conceived and developed by three excellent and notorious institutions: Friedrich-Alexander University of Erlangen-Nuremberg (FAU), top three most innovative university in Germany, in cooperation with Fraunhofer Institute of Integrated Circuits (Fraunhofer IIS) and the Indian Institute of Management of Bangalore (IIMB) the best business school in central Asia. Together, these institutions have contributed with their best knowledge, experiences and networks to support organisations take the lead in digital transformation. Moreover, thanks to this trilateral cooperation, the programme offers a terrific platform for networking and for exploring mutual cultures and markets.
After a successful completion of the three modules, the participants will be awarded a joint certificate.
- Get an insight into various disruptive technologies at the core of digital transformation
- Build value through the co-creation of innovative business models
- Create new lines of business by setting up a new culture of innovation and entrepreneurship
- Create an innovative business plan to lead digital transformation
- Develop strategic thinking and the ability to lead self and others through complexity and change
The program will be delivered in English.
Total in-class duration of the program: 3 weeks
Total duration of the program: 6 months
|Week 1||Week 2||Week 3|
|Duration||08 – 13 March 2021||03 – 08 May 2021||14 – 16 July 2021|
|Location||Bangalore, India||Nuremberg, Germany||Bangalore, India
Online for German participants
|Modules||M1 Intrapreneurship and business models
M2 Strategic thinking and leadership
|M3 Technologies aiding digital transformation
M4 Value creation through innovative business models
|M5 Individual Projects|
All programme directors are also lecturers during the in-class modules.
Prof. Dr. Kathrin M Möslein
Vice President for Outreach, Friedrich-Alexander-Universität Erlangen-Nürnberg
Chair of Information Systems, Innovation and Value Creation
Kathrin M. Moeslein is Vice President at the Friedrich-Alexander University of Erlangen-Nuremberg (FAU) and professor of information systems at FAU’s School of Business and Economics. She is also a professor of management and member of the team of directors at the Center for Leading Innovation & Cooperation (CLIC) at HHL Leipzig Graduate School of Management. She is a founding member and Fellow of the European Academy of Management (EURAM). Currently she holds a number of positions such as: Vice President of the European Institute for Advanced Studies in Management (EIASM), member of the German Rectors’ Conference’s Standing Committee on Research in Germany and Europe, member of the Academic Advisory Board of the Cambridge Service Alliance (CSA) at the University of Cambridge and the Peter Pribilla Foundation at TUM. She has been researching, teaching, and consulting in the field of strategic innovation and innovation systems since the early 1990s. Her current research focuses on innovation, cooperation, and leadership systems. Her teaching covers topics like innovation design, interactive value creation, as well as the implementation of innovation strategies and technologies as well as leadership systems organizations.
Prof. Dr. Alexander Pflaum
Director of Fraunhofer SCS
Prof. Dr. Alexander Pflaum is an expert in the use of information and communication technologies in value-added processes. He studied electrical engineering at the University of Erlangen-Nürnberg and completed his doctorate on the subject of » RFID and supply chain management «. For more than 20 years, Alexander Pflaum has been working for the Fraunhofer Institute for Integrated Circuits IIS and its Fraunhofer Center for Applied Research on Supply Chain Services in a wide variety of functions; i.a. as head of the Center for Intelligent Objects ZIO, the Department of Technology and Supply Chain Management as well as the head of the Fraunhofer Research Group Bamberg, which explores the design of business models in the digital world and supports companies in their transformation processes. Since October 2011 he has been holding the chair of Business Administration and Supply Chain Management at the Otto-Friedrich-Universität Bamberg. In May 2016, Alexander Pflaum was appointed as the new head of the Fraunhofer Center for Applied Research on Supply Chain Services SCS located in Nürnberg and Bamberg, whose vision is to turn data into success and added value for companies.
Prof. Dr. Angela Roth
Professor at the Chair of Information Systems, Innovation & Value Creation
Angela Roth is a professor at the Institute of Information Systems at Friedrich-Alexander University Erlangen-Nuremberg and leader of the Open Service Lab. She is doing research among others in the fields of service innovation, organizational competences for co-creation and servitization and future of work. Looking upon a history at the Fraunhofer Institute, she is now responsible for the cooperation between FAU and Fraunhofer and also managing several projects in this area, e.g. the scientific development of the service lab JOSEPHS®, service engineering in the digital context, open innovation in different settings, future of work at insurance companies or future of retail.
Prof. R. Srinivasan
Professor of Corporate Strategy & Policy
Indian Institute of Management Bangalore (IIMB)
R. Srinivasan is Professor of Corporate Strategy & Policy at the Indian Institute of Management Bangalore. He received his doctoral degree (Fellow Programme in Management) from the Indian Institute of Management Ahmedabad and worked for about eight years at IIM Lucknow before joining IIM Bangalore. His current research focuses on studying firms operating in platform-mediated networks. He closely works as advisor and researches on a variety of firms that create and operate platform-based business models. He has been Vice President of the Case Research Society of India, and has mentored a number of faculty and doctoral students in pedagogy and case teaching & writing. He has actively engaged with institutions including the NITIE, IIMs, CCS NIAM, and Christ University in designing and delivering faculty development programmes, with focus on case writing and teaching.
The deadline for registrations is set for February, 15th 2021.
The selection of the participants will be completed upon the submission of the registration forms and following invitations for personal interviews.
CEO, Schnellecke Digital Innovations GmbH
„I am very pleased that I was able to participate in this exciting program. Although I have been dealing with the topic for some years now, I have learned a lot of new things. The program approaches the digital transformation from different perspectives so that the components data, technology, markets, companies and culture are put into a new context. For me, the reflections on the digital platform economy were a special highlight.
I can recommend this fantastic program to anyone on an executive or strategic level who deals with the topic of digital transformation.“
Head of Divisional Controlling Corporate Clients and Managing Director at Commerzbank AG
„The program translates knowledge and skills in order to easily manage digital transformation as a manager. The high skilled as well as experienced cohort is especially noteworthy as it provides the biggest value in terms of how other companies in different industries tackle todays challenges. If you seek inspiration on how to push your digital transformation to the next level, I can definitely recommend the program!“
Testimonial videos from the 2018 batch:
Dr. Sebastian Engel – Head of Research
Pre-Incubation of Technology incubator ZOLLHOF
Dominik Kalb – Corporate Industrial Engineering
Digital Factory at Schaeffler Technologies AG
Dr. Elke Meisner – Head of Division
Fraunhofer Institute for Integrated Systems and Device Technology IISB
Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU)
Chair of Information Systems, Innovation & Value Creation
Room 4.252, Lange Gasse 20
Tel: +49 911 5302-156